Tuesday, 24 February 2026

Getting Cheeky: P.Louise Cheek Of It Liquid Blush in Very Violet


 Introducing The Cheek Of It Liquid Blush! A lightweight water-based formula that melts into the skin, providing a flirty flush of colour that packs long-lasting power - Buildable, Blendable, Blushable.

Suitable for both personal and professional use with its innovative removable sculpted sponge tip that can be used to apply the blush directly to the cheeks, or clipped off for convenient cleaning or to dispense more product onto your mixing palette.



Today I want to share one of my favourite formulas on the market when it comes to liquid blushes with you - the P.louise Cheek Of It liquid blushes. The various Cheek Of It lines of blushes and bronzers are actually currently on clearance because they are being reformulated & repackaged, so you can pick up real bargains at the minute. 

I own an embarrassing amount of shades of these, and today I'm focusing on one that I've frequently worn that  is still available to buy at the time of writing this post...

[It is just listed with the other Cheek Of It blushes - I didn't notice that it was originally a collaboration shade]



I adore the shade; it's something that is a bit different from the usual pink tones, but it’s nothing extremely loud & difficult to wear as it transforms into a bit of a more fleshy tone once blended on the skin. It gives a cool, fresh flush of colour to the face. 


I really enjoy the formula for this; it's quick & easy to apply, and can be sheered out or built up smoothly. It's very adaptable because it isn't overly pigmented & as fast drying as something like a Rare Beauty liquid blush is - this is much more user friendly. I set it with translucent powder  and then it wears excellently for the entire day - no fading or movement. 



Cheek Of It non-shimmery liquid blushes were £15 each, but they are now just £2. 

There are also shimmering liquid blushes [now £5], loose powder blushes [now £7] and cream blushes [now £8] in the Cheek Of It blush lines. 


After a day of wear

[All photos on this blog are unfiltored/unedited]

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