Wednesday, 22 June 2011

New fragrance: Pulse EDP by Beyonce

Beyonce will present her new fragrance Pulse in September 2011 in cooperation with the company Coty. Pulse is a citrus- floral-gourmand fragrance, dedicated to the favorite flower of the singer—orchid. This energetic composition portrays the excitement that she feels on stage.
"Women always tell me that my music makes them feel strong and confident, and Pulse is about finding that inner power. Pulse represents the woman I am on stage. When I think about excitement, it makes me think about my heart racing and a pulsating beat—it’s my stage persona," said Beyonce to Elle.
Coty claims that the fragrance successfully blends citric and gourmand accords. It opens with sparkling top notes of pear blossom, frozen bergamot and an accord of Blue Curacao liqueur. The heart features Bluebird orchid, for the first time used in a fragrance. There are also notes of delicate peony and intensive midnight blooming jasmine. The base is warm, sensual and irresistible, made with Madagascar vanilla, musk and precious woods.

Top notes: pear blossom, frozen bergamot, Blue Curacao
Heart: bluebird orchid, peony, midnight blooming jasmine
Base: vanilla, musk, woody notes

The bottle tends to a modern, futuristic design. Faceted as a diamond, it looks like it’s upside down, while its blue colors evoke the fragrance inside.

To be honest I was disappointed with Heat and Heat Rush; they're too generic. Heat Ultimate Elixir [never received a UK release] was nice, but someone stole my bottle from my suitcase in New York.

I'm a huge Beyonce fan, so fingers crossed that Pulse hits the spot.

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