Monday, 13 January 2014

New colour collection: Gwen Stefani by OPI...

Mariah_Xmas collection by OPI



STANDOUT COLOUR IN BREAKTHROUGH FINISHES


Hey Baby
When it comes to pinks, you’re the “bright” one for me.
I Sing in Color
The deep tones of this luscious
blackberry hit all the right notes.
Love.Angel.
Music.Baby.
This matte gold with satin sheen complements all your passions.
4 in the Morning
This dramatic, satin black is a hit at after-parties.
In True Stefani Fashion
Don’t gotta be a hollaback girl
to love this hollagraphic
silver glitter.
Push and Shove
Do whatever it takes to get your
hands on this mirrored chrome.
(Comes with complimentary
Lay Down that Base 3.75ml)
Over & Over A-Gwen
Glamorous Gwen’s signature
shade…ravishing red.


It all started at the Met in New York. After visiting the exhibit “Punk: Chaos to Couture”, Suzi Weiss Fischmann, OPI Co-Founder & Executive VP, was inspired to create a collection of shades that celebrates the role of music as a major influence in fashion. Do-it-yourself street wear on fans of modern music genres inspires major fashion designers to incorporate strong street elements into haute couture creations ultimately spotted on runways and red carpets.

No stranger to the converging worlds of music and fashion, Gwen Stefani – songwriter, performer, fashion designer and actor– was the perfect partner to collaborate with Suzi to create a suite of colours that appeal to every woman. Balancing her creative pursuits, Gwen’s role as mom is the most rewarding. She epitomizes the diversity of the modern woman, attending to her multiple passions with a style and flair all her own.

The culture of the OPI brand – offering something for all women, from conservative to edgy – appealed to Gwen, an aficionado of colour herself. Known for her trademark red lips, Gwen considers lips and nails important accessories to complete her look. Her collaboration with Suzi has resulted in a palette as diverse as the life she shares with
her family and the art she shares with the world.

“I’m crazy about this palette!” says Suzi. “There’s a lot going on – from traditional red and pink to dramatic darks; a new satin finish in a smooth semi-matte black and a subtly textured gold; a gleaming chrome, and a glitter that can only be described as theatrical and brilliant. This collection presents the latest technological push in pigments and finishes to new levels, answering the ever-present question – ‘What’s next?’ Collaborating with Gwen has been great
fun and we are thrilled to present this exciting collection to you!”

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